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Historically, there have been three huge impediments that have prevented businesses and organizations from adopting a mobile app strategy:
Significant training and operation expenses
Building a custom mobile app is rather costly. The general consensus is that custom apps typically cost anywhere from $20,000 to $80,000, depending on the complexity of the project and the number of design modifications that take place during the course of the project.read more
One of the most compelling reasons for adopting a mobile app strategy is the rapid adoption of mobile devices as the primary tool people are using to access information. comScore is an organization that tracks Internet usage over time. As you can see from their most recent chart, two-thirds of all digital content is being delivered via mobile devices. More importantly, 87% of that access is occurring via mobile apps.read more